A Summer with Enbridge
You may have noticed that Enbridge is extremely active in the New Brunswick community – we’ve sponsored and had a presence at countless events throughout the summer, some of which I’ve told you about on this blog! As a matter of fact, if not for Enbridge’s commitment to corporate citizenship and support for great causes in the province, I might not even be writing this to you. This summer, Enbridge hired four returning University students to work as marketing assistants in Fredericton and Moncton, and I was lucky enough to be one – I’m going to let you know just what it’s like to be an Enbridge marketing assistant!
A big focus of mine has been helping with great community events in our 12 service areas across the province that could use our help. Did they need sponsorship dollars? Volunteers? Could Enbridge add anything extra to these events? I got to work charity golf tournaments, car washes, walk-a-thons, night markets, and sports events. We did landscaping and post-flood cleanup at a meditation centre, we hung drywall with Habitat for Humanity, we even spent a day at a horse ranch, cleaning stables and making four-legged friends. And of course, we got to tend the flame at a fair amount of barbeques… my favourite!
Team Enbridge got to be known for its Comfort Station, which we set up at many, many events. The station consisted of The Big Yellow tent and a table set up with lawn chairs and inflatable couches where anyone could come take a breather and have free refreshments on us. We also had games that people could play to win Enbridge branded prizes. The object was to keep people hydrated and chilled out, and we nailed it!
Toward the end of the summer, my fellow marketing assistants and I started going out in the streets for some door-to-door canvassing in Fredericton, Moncton, and Saint John to explain that natural gas is in the area and to answer any questions that homeowners had about it. We really got to know those neighbourhoods and their energy needs, and it was great to help connect prospective customers with something that could enhance their living spaces: natural gas.
Finally, in the month of August, we had Enbridge’s free Outdoor Movie Nights throughout the province, in support of the United Way, an organization that matters a lot to Enbridge. This year we had movies in Fredericton, Oromocto, Moncton, Riverview, Sackville, and St. Stephen. At these movie nights, we set up a free game for kids to give them a chance to win fun little prizes.
This summer was a great experience for me. I learned a lot about marketing and gained people skills from working for Enbridge – I would do it all over again!